Apple has just posted the official financial results for its fiscal 2010 third quarter, and once again they broke records established just a few months earlier in the first quarter.
Skimming through the press release this caught my attention:
“It was a phenomenal quarter that exceeded our expectations all around, including the most successful product launch in Apple’s history with iPhone 4,” said Steve Jobs, Apple’s CEO. “iPad is off to a terrific start, more people are buying Macs than ever before, and we have amazing new products still to come this year.”
Of course they have new products coming this year. He’s stating the obvious, but let me make a few considerations about it. The iPod Touch is set to go under a major overhaul in September, perhaps with the addition of a camera and FaceTime capabilities. We can pretty much bet on it.
What intrigues me is thinking about new Apple TVs and new Macbooks for the holiday season. Apple TV has been marked as a hobby many times in the past, but judging from Apple’s press releases and conferences, they keep on mentioning the device as if they’re teasing us. And what about Macs, which had the most successful quarter ever? What about rumors of Mac OS X 10.7 approaching advanced development stages?
My best guess is, Apple will roll out new Apple TVs (perhaps with Magic Trackpads) later this year, together with new Macbooks by the holiday season and new iPod Touches in September.
The Mac isn’t dead. The iPad 2 won’t be released until next year. Steve, surprise us.
