This Week's Sponsor:

Incogni

Put an End to Spam, Scams, and Robocalls on Your iPhone

New iPhone 4 Commercial Is All About The Battery

Last night Apple launched a new iPhone 4 commercial focused on the amazing battery life of the device. The commercial, first spotted by TiPB, still isn’t available in a high quality version on Apple’s Youtube version, but you can find an embed below anyways.

As TiPB reports:

It’s broken up into work longer (Mail), play longer (a hockey game), laugh longer (Pixar’s Monsters Inc. movie), listen longer (iPod), shoot (Camera), edit (iMovie), share (MMS), update (Facebook), download (App Store), read (iBooks), write (SMS), and even FaceTime longer.

Apple also reminds people this is the “world’s thinnest smartphone”. We think it’s a good commercial, simple and effective as always. Check it out below.

Join

Access Extra Content and Perks

Founded in 2015, Club MacStories has delivered exclusive content every week for nearly a decade.

What started with weekly and monthly email newsletters has blossomed into a family of memberships designed every MacStories fan.

Learn more here and from our Club FAQs.

Club MacStories: Weekly and monthly newsletters via email and the web that are brimming with apps, tips, automation workflows, longform writing, early access to the MacStories Unwind podcast, periodic giveaways, and more;

Club MacStories+: Everything that Club MacStories offers, plus an active Discord community, advanced search and custom RSS features for exploring the Club’s entire back catalog, bonus columns, and dozens of app discounts;

Club Premier: All of the above and AppStories+, an extended version of our flagship podcast that’s delivered early, ad-free, and in high-bitrate audio.

Federico is the founder and Editor-in-Chief of MacStories, where he writes about Apple with a focus on apps, developers, iPad, and iOS productivity. He founded MacStories in April 2009 and has been writing about Apple since. Federico is also the co-host of AppStories, a weekly podcast exploring the world of apps, Unwind, a fun exploration of media and more, and NPC: Next Portable Console, a show about portable gaming and the handheld revolution.

@viticci
@viticci
@[email protected]
@viticci.macstories.net
[email protected]