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Apple “iTV” Prototype Shows Up on eBay

As noted by MacRumors, a prototype “iTV” of the device that eventually shipped as the first-generation Apple TV is now available on eBay for a “Buy Now” price of $350. The device, resembling the original Apple TV with only an Apple logo on top but lacking the “TV” branding, is still functional and also managed to receive Apple TV software updates throughout the years, in spite of its internal and not-for-release nature that would suggest the device is not capable of running the latest software. However, the iTV is apparently working correctly and showing the 3.0 software update from 2007. The seller on eBay claims the pictures are the best description he can provide, and admittedly the device seems in good conditions.

The photos also show the device booted up and displaying the stock photo screensaver, although it is not connected to the Internet and the item’s description indicates that it has not been fully tested for functionality.

The iTV also has a couple of labels on its back, depicting the DVT (device verification test) status and the “Apple Development Team” that originally owned it and somehow gave it to someone else. Overall, the device looks like a genuine hardware verification unit that eventually shipped with a different logo, but still retains all the functionalities of the original Apple TV. Check it out here before it’s too late.

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