Apple’s ‘Back to School’ promotion is live in the United States for the 2013 school year, offering incentives in the form of App Store gift cards to students who purchase a Mac, iPad, or iPhone. In addition to an education discout for qualifying Macs, students who purchase a Mac will receive a $100 gift card, and students who purchase an iPad, iPad mini, or iPhone will receive a $50 gift card. You can use these gift cards for iTunes purchases, to buy things like text books in the iBookstore, or to purchase apps from the App Store.

The promotion is open to any student, parent or staff member or a K-12 or higher education school with any purchase made between July 2nd and September 6th, 2013. If you order online, Apple is offering free shipping on orders over $50. Apple is also suggesting various back to school accessories like backpacks and cases on the ‘Back to School’ promotional page.