Jason Snell, writing for Macworld on the need for a better way to search for emoji on iOS:

While Apple is doing great at displaying emoji, it could do a much better job of letting us input them. The other morning, I was browsing through my Twitter feed on my iPad and wanted to reply to a particular tweet with a bit of an inside joke involving the German flag. (Sorry, Germans.) In my bleary post-sleep haze, I ended up sending the flag of Belgium instead. I don’t know what I was thinking—those countries are close geographically but their flags are as different as horizontal and vertical strips can make them.

This has been in the back of my mind for a while as well, and I completely agree. I especially struggle to find emoji flags too – are they in alphabetical order? – and, like Jason points out, there should be ways to search emoji or autocomplete them as you type.

Of course, either option would add complexity to the iOS keyboard: an autocomplete syntax would be tricky to explain to non-techie users, and displaying a search box inside the emoji picker would still revert to the QWERTY keyboard to type an emoji’s name. With over 1600 emoji available on iOS and more coming every year, I wonder how Apple is approaching this problem.