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Estimate: Apple Will Make $40 Million A Year with iWork Apps for iPad

People want to be productive with their shiny new iPad, and so they spend on good productivity apps in the App Store. But if a developer has to deal with Apple’s revenue and such, what about Apple’s own paid apps - Pages, Keynote and Numbers?

According to the latest estimate reported by 9to5mac, Apple could make more than $40 million a year with the iWork apps for iPad.

“How did they work it out?

- They estimate the top paid iPad app does about 7,500 unit sales on a Saturday or Sunday, and about 2,500 unit sales on a weekday.

- All the iWork apps have been in the top ten since the iPad launched, with Pages at number one.

- They estimate: “7,500 downloads per app x 2 weekend days, and 2,500 downloads per app x 5 weekdays, = about 27,500 weekly unit downloads per app.”


They estimate Apple’s making $825,000 per week on these sales.”

Impressive, isn’t it?

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Federico is the founder and Editor-in-Chief of MacStories, where he writes about Apple with a focus on apps, developers, iPad, and iOS productivity. He founded MacStories in April 2009 and has been writing about Apple since. Federico is also the co-host of AppStories, a weekly podcast exploring the world of apps, Unwind, a fun exploration of media and more, and NPC: Next Portable Console, a show about portable gaming and the handheld revolution.

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