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First Commercial Shot on iPhone 4 [Video]

FLF Films and director Jerry Dugan, decided to try  the newiPhone camera by shooting an entire Minelab commercial with it.

“We were shooting a series of three national spots for them. During the shoot the iPhone 4 came out and we decided we’d shoot and mount the iPhone next to our RED and shoot a whole commercial on the iPhone 4.

We really wanted to see how it would perform on a stabilized platform.”

They even put it on a RC heli for aerial footage. Impressive result, check out the video after the break.

[via The Apple Lounge]

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Federico is the founder and Editor-in-Chief of MacStories, where he writes about Apple with a focus on apps, developers, iPad, and iOS productivity. He founded MacStories in April 2009 and has been writing about Apple since. Federico is also the co-host of AppStories, a weekly podcast exploring the world of apps, Unwind, a fun exploration of media and more, and NPC: Next Portable Console, a show about portable gaming and the handheld revolution.

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