Posts in stories

Apple’s Keynote Videos: More Frequent and More Cinematic

Whilst watching yesterday’s keynote, it struck me how Apple has been increasing the use of artistic and cinematic videos to reveal and explain products during their keynotes. Sure, videos have been used in the past, but in recent keynotes it has been taken to the next level. It’s particularly striking if you try and compare the original iPhone keynote announcement (essentially just Steve Jobs with a static slide deck) and September’s Watch announcement (two highly produced videos, interspersed with more details from Tim Cook).

There are undoubtedly a wide variety of reasons that could explain why Apple is increasing the use of such videos. Perhaps it is because almost no-one can match the on-stage charisma and presence that Steve Jobs conveyed, perhaps it’s just fun making these videos, maybe they think the videos make the keynote stronger, perhaps they want to create video content to include on their website, or maybe it’s just true that a picture is worth a 1,000 words.

But whatever the reasoning (and I suspect it’s a mix of all of the above), I really enjoyed the videos from yesterday’s keynote and it’s hard to say that about many promotional product videos. In fact it’s kind of crazy to remind yourself that these are just product videos, because some of them are truly beautiful and intricate pieces of art. That’s particularly true of the Apple Watch videos which focus on refinement process of the core material from the three collections: alumnium (Apple Watch Sport), stainless steel (Apple Watch) and gold (Apple Watch Edition).

I’ve embedded all the videos from yesterdays keynote below, along with some GIFs of a few of my favorite ‘scenes’.

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A Week in the Life of Indie Developers

We’re always trying to think of new and interesting stories to publish on MacStories, and often times they’re articles that are a complete experiment that we honestly don’t know how they’ll turn out – this is one of those articles.

Earlier this year I published an article that was essentially just a list of indie iOS/Mac developers and we got a great reaction to it (and we promise an update is coming). Inspired by the developers featured in that article, I asked a handful of them to write a journal of what they do in a week of development, and for some crazy reason, they agreed to contribute. Those generous developers are (in no particular order) Oisin and Padraig from Supertop, David Smith, Philip Simpson from Shifty Jelly, Greg Pierce from Agile Tortoise, and Junjie from Clean Shaven Apps.

I asked each of the developers to keep track of the work they did in the week of Sunday 22 February to Saturday 28 February. But I wasn’t specific in the format, other than to say I wanted something along the lines of a journal crossed with a time sheet. That was partly because I really didn’t know what would work well, but also because I wanted to be flexible and let the developers just write what they thought was appropriate. I had no idea what to expect, and was a bit nervous that the whole thing might fall apart because I hadn’t been specific enough about what I was looking for.

Fortunately, the result is fascinating, I found myself not only entertained but educated as I read through each of their journals. You’ll find that each journal is quite vastly different, not just in their writing style but also how they work as an indie developer. I know it’s a long read (certainly longer than I had anticipated), but stick with it – there are some great surprises throughout.

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Life After Cancer: How the iPhone Helped Me Achieve a Healthier Lifestyle

I’ve been struggling to get back in shape after chemo.

Since being diagnosed with Hodgkin Lymphoma (Stage IV) in late 2011, my life changed. Beyond the psychological and emotional consequences of how cancer affected me, my family, and my relationships, it is undeniable and abundantly clear that cancer took its toll on me from a physical perspective.

Last year, I decided to regain control of my body, my life habits, and my health. I started tracking everything I could about my activities, my exercise routine, the food I ate, and the time I spent working with my iPad instead of walking, sleeping, or enjoying time with my family. Since then, I’ve made a decision to not let cancer and its consequences define me any longer.

I want to be healthier, I want to eat better, and I want to take the second chance I was given and make the most of it. What started as an experiment has become a new daily commitment to improve my lifestyle and focus.

And it wouldn’t be possible without my iPhone.

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Making Music on iOS: Guitar Amps, Effects Apps & Hardware

BIAS custom amps

BIAS custom amps

Back in the 1980s I played guitar. Yes, I’m that old. I learned from books and by playing along with CDs, and I jacked my Charvel guitar (awesome) into a Session guitar amp (terrible), and I never really got any better.

Now, 30-odd years later, I’m at it again. And like most things, except mobile phones, everything is better than it was in the 80s. Mid-range and even low-end guitars are better-made and cheaper. Amps are cheap and no longer terrible. And we have iOS devices and apps which can replace whole suitcases full of effects pedals.

That’s what we’re looking at today – iPad (and iPhone) guitar amp simulations, along with virtual effects pedals. And along the way, we’ll look at hardware to connect up your guitar to the iPad, and at some speaker options so you can actually hear yourself play.

Spoiler alert – the guitar world has taken a big turn towards the awesome.

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The App Store, Pinterest, and App Curation

Last night, Apple and Pinterest announced a new collaboration that will see Apple curating app picks on the service, which has gained new special app pins with Install buttons. I can’t help but wanting to know more whenever the App Store and curation are involved; plus, I’ve been keeping an eye on Pinterest, and I find this new partnership fascinating.

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Reasons for Web Automation

I’ve been thinking a lot about web automation and whether I should keep investing time and money into IFTTT and Zapier when I can’t seem to find problems that need to be fixed. For years, I fiddled with web automation, recipes, and connecting services together, but I’ve never really relied on web automation and I feel like I experimented with it because I liked the idea on principle.

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iPad Air 2 Review: Why the iPad Became My Main Computer

My current iPad Home screen.

My current iPad Home screen.

Last week, I came across Kyle Vanhemert’s story for Wired about the iPad and pondered, with a bit of fascination and surprise, his conclusion that “nobody knows what the iPad is good for anymore”. In particular, two arguments from the piece stood out to me.

First, Vanhemert argues that iPhone software is unequivocally superior to iPad apps:

An iPad might still be the best option for idly surfing around the web. But if you want to look something up, the iPhone has a huge advantage: It’s right there in your pocket. Today’s iPhones are arguably better than the iPad for reading news and ebooks; they’ve got nice big screens but you can still hold them with one hand. iPhones are certainly better than iPads for taking and sharing photos, if not “enjoying” those photos, which isn’t really something people do anyway.

Then, he makes the case for MacBooks as portable devices that are more comfortable than iPads:

And while iPads are indeed easier to use than Macs in terms of the software they run, as physical devices to be held and manipulated, iPads are often more awkward. MacBooks effectively have built-in kickstands. They can balance on coffee tabs, laps, stomaches. They’re light enough that it isn’t burdensome to move them between these perches. By contrast, you always have to hold a tablet.

I don’t want to elaborate on the particulars of specific apps and use cases, but, in broad strokes, I disagree with the article’s overall assessment of iPads being better suited as “consumption” devices.1 While I see some good points in parts of the article’s thesis – that Apple has struggled to explain the iPad in many ways, for instance – the underlying characterization of the iPad experience strikes me as shortsighted and repetitive.

Therefore, three months after I bought an iPad Air 2 and three years into my iPad-as-a-computer experiment, I’d like to offer some thoughts on my current iPad setup and how the device has changed my computing habits.

Because not only do I know what the iPad is good for in my life – the iPad Air 2 finally let me replace my aging MacBook Air as my main computer.

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The World of Indie App Developers

Here at MacStories we write about apps. A lot. Many of those we write about, perhaps even most, are created by individuals and small teams. And typically, those hard-working individuals remain unknown to the public who just know an app as something they use. Today we want to bring a bunch those indie developers to the forefront.

I wasn’t sure exactly where it would lead, but last month I asked on Twitter for independent developers to @ reply me and say hi. Amplified by retweets by Federico and many others, I got dozens and dozens of replies, ultimately totalling just under 200 responses.[1] That’s both a pretty huge number (trust me, it was a time consuming process documenting them all) and also incredibly tiny (there are around 250,000 active developers and over a million apps for sale).

It would be completely ridiculous to perform any kind of analysis on such a small sample size, but it was nonetheless great to have a relatively varied spread of developers from all over the world (illustrated in the above graphic). But more valuable was the list of developers and their Twitter accounts. So I’ve created a Twitter list that includes every developer that @ replied me. We’ve also included the full table of every developer we collated, links to their apps, location and Twitter account (see below). Please note that developers and apps shown in the full list does not mean they are endorsed by me, Federico or MacStories. If a developer met some very minimal criteria, they were included.

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A History of Apple News and Rumors During CES

To those of us who follow technology news closely, this time of the year is dominated by the barrage of CES news. But it often seems as though Apple, which doesn’t attend the exhibition, also has some of its biggest days in the press – coincidentally, or not. This was brought to light again yesterday as Mark Gurman of 9to5Mac published details of a rumoured 12” MacBook Air and a timeline for the Apple Watch launch. I have no idea whether the information leaked to Gurman was timed to coincide with CES or not – it may very well just be completely unrelated.[1]

But regardless of the intention of Gurman’s leaker, I was curious to see whether Apple really did have big news days during CES in past years as I had remembered. So I ventured over to Techmeme (which links to big technology stories every day) and went into their archives to look at what was on their front page at 7:10 PM on every day of CES since 2007. Whenever a big Apple news story appeared, I made a note of it. This is the result.

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