Smart take by Craig Hockenberry on the rumor that Apple may be using an OLED display in the Watch:

I’ve always felt that the flattening of Apple’s user interface that began in iOS 7 was as much a strategic move as an aesthetic one. Our first reaction was to realize that an unadorned interface makes it easier to focus on content.

But with this new display technology, it’s clear that interfaces with fewer pixels have another advantage. A richly detailed button from iOS 6 would need more of that precious juice strapped to our wrists. Never underestimate the long-term benefits of simplification.

Another possible argument that would explain Apple’s long-term vision for the iOS 7 redesign.