Thomas Ricker, writing for The Verge in response to Tim Cook’s speech on privacy and cloud services:

Arguably, Google Maps is better than Apple Maps, Gmail is better than Apple Mail, Google Drive is better than iCloud, Google Docs is better than iWork, and Google Photos can “surprise and delight” better than Apple Photos. Even with the risks.

If Apple truly cares about our privacy then it should stop talking about how important it is and start building superior cloud-based services we want to use — then it can protect us.

As John Gruber eloquently commented:

There’s much I would quibble with regarding Ricker’s piece, but his conclusion, quoted above, is spot-on. Apple needs to provide best-of-breed services and privacy, not second-best-but-more-private services. Many people will and do choose convenience and reliability over privacy. Apple’s superior position on privacy needs to be the icing on the cake, not their primary selling point.

This is a tricky scenario: is machine learning the only way to build intelligent services and client apps for the future? Google Photos is showing impressive results in recognizing places, objects, and people – but at the cost of letting Google’s cloud analyze your entire memories and visual history. It’s only natural for some people not to be okay with that today.

Will consumers start demanding that sort of intelligence going forward? Is there any way to build intelligence at scale without being creepy? Is privacy a product or a feature?