Having an Apple Watch on your wrist is not ideal for some activities. Twelve South introduced an interesting solution at CES today. The ActionSleeve is an armband for the Apple Watch. Slide your Apple Watch out of its band, pop it into the ActionSleeve, and you’re ready to go.

The ActionSleeve is already available to order on TwelveSouth’s website for $29.99. For anyone who participates in an activity where having something on your wrist is an issue, the ActionSleeve could enable fitness tracking that wasn’t possible before. For others, the fact that the ActionSleeve makes it hard (if not impossible) to glance at real-time statistics while you are exercising may be a nonstarter.

Personally, I’m intrigued. I like collecting fitness data while out on a run or walk, but I sometimes find the availability of glanceable information a distraction. Putting my Apple Watch in an armband has the appeal of enabling me to collect data that I can review later without the distraction of real-time statistics.

We’ll have more on the ActionSleeve soon. In the meantime, here is TwelveSouth’s promo video for the product: