Three weeks ago we reported Apple updated its Mac App Store submission FAQ for developers to inform developers that it was possible to submit apps with identical names to the iPhone, iPad and Mac App Store. Today they’re making it official by posting the news on the Developer News website:
You can now submit a Mac OS X version of your app to the Mac App Store with the identical name as your iOS app on the App Store. Having the same name for your app on both the App Store and Mac App Store allows you to maintain the consistency of your brand and makes your app easily recognizable to customers.
Earlier today Apple also posted a series of tips regarding in-app purchases and app metadata. Apple reminds developers that “there is certain metadata which cannot be edited, such as keywords and the name of your app” and suggests in-app purchases should come with accurate screenshots and predictions.
According to a rumor surfaced yesterday, Apple may be a targeting an early Mac App Store opening for next week. We haven’t been able to verify this rumor with the developers we contacted, though, as no one apparently got notified from Apple about the change of schedule.