Apple has posted two videos celebrating Earth Day. Both clips are light-hearted and fun, while also serving as reminders of some of the recently-highlighted steps Apple has taken to increase its use of renewable energy and recycle old hardware.
The first video, which was posted last night, is called iMessage - Renewable Energy and explains that every day, tens of billions of iMessages pass through Apple’s data centers, which are powered by renewable energy. The video, which is set to The Lumineers song Ophelia, concludes that by sending all those messages via iMessage, you are “showing some love for the Earth.”
Apple posted a second video this morning called Siri and Liam – Earth Day. Siri asks Liam, the iPhone disassembly robot, what he’s doing for Earth Day. Liam shrugs (yes, Liam can shrug) and when it becomes clear he’s going to disassemble Siri’s iPhone, she suggests they get an organic smoothy instead. The clip closes to Pieces by Tanlines (total dad joke) and Liam disassembling the iPhone.