Apple Tweaks Online Store With “Popular Configurations”

As noted by TUAW , Apple silently updated the online Store to introduce a neat little feature: popular configurations for Macs. Just right ahead of Christmas, Apple is now showcasing popular setups such as “MacBook with larger hard drive” or “MacBook with more RAM” to make it easy for people to get around specs and “build the system of their dreams” (actual words from the Apple Store).

I think this is a very welcome new feature in the Store which will surely help the less tech-savvy wanna-be Apple users get the most out of their computers, and wallets. Not everyone knows what HDD 320GB 5200 rpm means, MacBook “with larger hard drive” just sounds better. Typical Apple move to streamline the experience, if you ask me.

Check out the new Configure page here.

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Federico is the founder and Editor-in-Chief of MacStories, where he writes about Apple with a focus on apps, developers, iPad, and iOS productivity. He founded MacStories in April 2009 and has been writing about Apple since. Federico is also the co-host of AppStories, a weekly podcast exploring the world of apps, Unwind, a fun exploration of media and more, and NPC: Next Portable Console, a show about portable gaming and the handheld revolution.

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