Apple tonight debuted three new ads for the Apple Watch, each featuring the new tagline of ‘Apps at a tap’. Unlike Apple’s most recent Apple Watch ads from earlier this month which showed the Apple Watch in use by people in real world situations, today’s ads (which are brief 15 second clips) simply feature quick demos of various Apple Watch apps.
The three ads each have a different theme, with one focused on travel apps, another on fitness apps and a third on music apps. Some of the apps featured include Uber, Expedia, WaterMinder, Shazam and StubHub.
You can view the new ads below the break or on YouTube: Travel Apps, Fitness Apps, Music Apps.