The retail shopping store war between Microsoft and Apple at Bellevue Square in Washington is heating up again with Apple’s plans to relocate its store. You may recall that the Bellevue Microsoft Store was built just a few doors down from the Apple Store that had existed for some time prior. Well now, Apple will be moving its store to a larger retail space on the second floor, but what is really interesting is where on the second floor it will be.
Yep, that’s right – directly opposite and above the Microsoft store. Just to make sure that those leaving the Microsoft retail store will be able to see the huge Apple store above them. I suspect that although increasing the store space from 4,600 square feet is the main goal of this move, Apple couldn’t resist taking a nice jab at Microsoft after they opened up shop so close to their original store. What better way to do that than let Apple customers look down upon Microsoft customers on the floor below and vice versa!
Apple’s move should be completed by the end of the year, probably by holiday shopping season.
[Via TUAW]