We love iPhoneography at MacStories. Accessories, apps, pictures of our pets, you name it, we’ve probably seen it or tried it. Until now. Beep Industries was created in early 2011 by Brendan Dawes and Lou Cordwell in Manchester, UK. Lou and Bren decided to form this new product focused company, along with 2 others, and they design their own original products which they make and sell.
Their newest product is called Red Pop, an iPhone accessory that adds a physical shutter button and grip to your iPhone 4 - simply plug the iPhone 4 into the 30-pin dock connector. Beep created the Red Pop because they believe the experience of using the iPhone 4 as a camera could be improved. It’s not perfect: it’s very flat and there’s no physical shutter button to give you that feel of a traditional camera. Sometimes it’s nearly impossible to tap the on screen button without looking so Beep thought they would bring the button back.
See the promo video and more pictures after the break.
The Red Pop works like this, “Twist, Push, Pop.” Just twist the barrel, push Red Pop on to your iPhone dock connector and start to pop away taking pictures. Red Pop also allows you to shoot away like you would with a camera, with less downtime between shots. Of course the user needs the Red Pop app to work with the accessory (it will be free via the App Store). The Red Pop app launches as soon as you connect the Red Pop and the images you take will go straight into your camera album ready to be Tweeted, posted on Facebook or shared via your favorite camera apps. Beep will be talking to app makers about integration as well; I could imagine using this with Instagram and Camera+.
Beep has been working on the Red Pop for over 12 months and they are ready for production. This is where the Kickstarter project comes into play. The project currently has 24 backers for a total of $1750. They are looking for $20,000 to ensure production and shipment by September of this year. This project is a bit more to pledge, it starts at $25, many Kickstarter projects start at $1 but this looks like a great project to back. It will take $75 or more of pledge money to get a pre-order for the Red Pop.
To read more about the project or get more details about pledge amounts, click here.
