Today, Marvel Studios and ILM Immersive announced What If…? – An Immersive Story for Disney+ subscriber on the Apple Vision Pro. What If…? is Marvel Studios’ animated series that considers what might occur if major events in the Marvel Cinematic Universe turned out differently. Drawing on the animated series, the creators say:
Fans will be invited to step inside the Multiverse like never before and have the chance to dive into an immersive, narrative-driven and innovative story in mixed reality.
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Executive producer Brad Winderbaum adds that:
What If…? the animated series as well as the comic book has always been about looking over the horizon into realities that have yet to be conceived. What If…? – An Immersive Story takes this one step further and actually allows you to visit these strange new worlds, not as a Watcher but as an actual participant. The creative work on this project is nothing less than stellar and we could not be more excited for fans to interact firsthand with some of their favorite Marvel heroes.
There’s not a lot of detail on the special hour-long project yet, but Marvel Studios and ILM Immersive promise more details soon. Still, it’s good to see Marvel Studios and ILM Immersive are working on this. The interactive content for the Vision Pro has been sparse since its launch, so hopefully, this is a sign that the market is big enough to support more interactive content, and the Vision Pro will be expanding to other countries soon.
I appreciate the advance notice, too. I’ve had the What If…? series in my queue for a while, and now I have another reason to check it out.
