Tim Cook: Mac’s Not Dead, A Third of Apple’s Revenue

During today’s Apple event, Tim Cook confirmed what we already knew: the Mac is definitely not dead. Some numbers:

- Mac is 33% of Apple’s revenue, $22 billion

- Mac share of US consumer retail PCs: 21%.

- #110 in Fortune 500

- 13.7 million Macs sold FY 2010. That’s 3x as many sold as 5 years ago

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Federico is the founder and Editor-in-Chief of MacStories, where he writes about Apple with a focus on apps, developers, iPad, and iOS productivity. He founded MacStories in April 2009 and has been writing about Apple since. Federico is also the co-host of AppStories, a weekly podcast exploring the world of apps, Unwind, a fun exploration of media and more, and NPC: Next Portable Console, a show about portable gaming and the handheld revolution.

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