Zite, one of those ‘personal iPad magazines’ like Flipboard or the newer News.me, received an update yesterday that adds an in-app browser, better clipboard support and some much appreciated performance improvements.

TUAW spoke to the new Zite CEO, Mark Johnson, who used to work at Microsoft. He said that they were pleased with the success of the app, with positive reviews and over 100,000 downloads since launching. Customization, he says, is an oft-cited request by users and he said they are working towards adding more options and flexibility to the news sections. Interestingly, the Zite team is also working on a web version, improving the offline reading abilities and reducing the incidence of duplicate articles in the news stream.

In its initial launch, Zite received some cease and desists from various publishers around the web because of Zite’s ad removal. They have since accommodated the publishers concerns by adding a direct link and Johnson has said that this has quelled publisher’s concerns. You can download Zite from the iPad App Store for free.

[Via TUAW]