Gemini 2.0 and LLMs Integrated with Apps

Busy day at Google today: the company rolled out version 2.0 of its Gemini AI assistant (previously announced in December) with a variety of new and updated models to more users. From the Google blog:

Today, we’re making the updated Gemini 2.0 Flash generally available via the Gemini API in Google AI Studio and Vertex AI. Developers can now build production applications with 2.0 Flash.

We’re also releasing an experimental version of Gemini 2.0 Pro, our best model yet for coding performance and complex prompts. It is available in Google AI Studio and Vertex AI, and in the Gemini app for Gemini Advanced users.

We’re releasing a new model, Gemini 2.0 Flash-Lite, our most cost-efficient model yet, in public preview in Google AI Studio and Vertex AI.

Finally, 2.0 Flash Thinking Experimental will be available to Gemini app users in the model dropdown on desktop and mobile.

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The Many Purposes of Timeline Apps for the Open Web

Tapestry (left) and Reeder.

Tapestry (left) and Reeder.

Writing at The Verge following the release of The Iconfactory’s new app Tapestry, David Pierce perfectly encapsulates how I feel about the idea of “timeline apps” (a name that I’m totally going to steal, thanks David):

⁠⁠What I like even more, though, is the idea behind Tapestry. There’s actually a whole genre of apps like this one, which I’ve taken to calling “timeline apps.” So far, in addition to Tapestry, there’s Reeder, Unread, Feeeed, Surf, and a few others. They all have slightly different interface and feature ideas, but they all have the same basic premise: that pretty much everything on the internet is just feeds. And that you might want a better place to read them.⁠⁠
[…]
These apps can also take some getting used to. If you’re coming from an RSS reader, where everything has the same format — headline, image, intro, link — a timeline app will look hopelessly chaotic. If you’re coming from social, where everything moves impossibly fast and there’s more to see every time you pull to refresh, the timeline you curate is guaranteed to feel boring by comparison.⁠⁠

I have a somewhat peculiar stance on this new breed of timeline apps, and since I’ve never written about them on MacStories before, allow me to clarify and share some recent developments in my workflow while I’m at it.

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New ‘Apple Invites’ App Debuts on the App Store

Apple Invites is now available on the App Store as a free download. The app, which Apple just announced, is iPhone-only and allows users to send and receive invitations to events – yes, invitations, invites is not a noun.

Here’s what the onboarding looks like:

The app can generate full-screen graphics for invitations to any sort of event. The invitations allow you to mix a combination of photos and AI-generated images that are combined with details about the event and the Memojis of the people you invite. There are multiple font choices, the option to add a playlist from Apple Music, and sections for draft invitations, upcoming events, events you’re hosting, those you’re attending, plus past and upcoming events. Invitees can send notes back to the sender too.

Here’s one Federico made for my imaginary birthday party:

I won’t be using the Image Playground integration.

Fortunately, you aren’t required to use Apple Intelligence to make your invitations, although it is notable that this is one of the first Apple apps we know of that is calling the Image Playground API directly. The app also has a wide variety of backgrounds and supports multiple frameworks and apps system-wide, like Photos, Contacts, Maps, Weather, Calendar, Music, and more.

Here are some more screenshots of the app and what it offers:

Anyone can receive and respond an invitation using the app, but only iCloud+ subscribers can send invitations. I won’t be using Apple Intelligence to generate images for invitations, but putting the Image Playground integration aside, the app looks nice and is a fun way to approach what is usually a chore of back and forth emails or text messages. You can download Invites from the App Store using this link.

Six Colors’ Apple in 2024 Report Card

Average scores from the 2024 Six Colors report card. Source: [Six Colors](https://sixcolors.com/post/2025/02/apple-in-2024-the-six-colors-report-card/).

Average scores from the 2024 Six Colors report card. Source: Six Colors.

For the past 10 years, Six Colors’ Jason Snell has put together an “Apple report card” – a survey to assess the current state of Apple “as seen through the eyes of writers, editors, developers, podcasters, and other people who spend an awful lot of time thinking about Apple”.

The 2024 edition of the Six Colors Apple Report Card has been published, and you can find an excellent summary of all the submitted comments along with charts featuring average scores for the different categories here.

I’m grateful that Jason invited me to take part again and share my thoughts on Apple’s 2024. As you’ll see from my comments below, last year represented the end of an interesting transition period for me: after years of experiments, I settled on the iPad Pro as my main computer. Despite my personal enthusiasm, however, the overall iPad story remained frustrating with its peculiar mix of phenomenal M4 hardware and stagnant software. The iPhone lineup impressed me with its hardware (across all models), though I’m still wishing for that elusive foldable form factor. I was very surprised by the AirPods 4, and while Vision Pro initially showed incredible promise, I found myself not using it that much by the end of the year.

I’ve prepared the full text of my responses for the Six Colors report card, which you can find below.

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Mela 2.5 Adds Web Search Engine and Recipe Import from YouTube, Instagram, and TikTok Videos

Back in 2021, Silvio Rizzi, developer of the all-time great RSS client Reeder , released Mela, an app for importing, collecting, and sharing recipes. Right from the start, Mela stood out as a delightful take on the recipe app genre. Just like Reeder, it features a beautiful design and is a joy to browse and use. The app originally shipped with the ability to import recipes directly from the web, subscribe to RSS feeds, and even scan recipes found in physical cookbooks and magazines. Combining those features with its built-in tools for converting measurements and dynamically adjusting meal sizes, Mela truly cooked up the perfect recipe (pun intended) for becoming your one and only cooking app companion. You can check out John’s original review of the app on MacStories to learn more.

This month, Mela was updated to version 2.5 with several improvements, including an option to search for recipes on the web using a new native recipe search engine and the ability to import recipes from video descriptions on YouTube, Instagram, and TikTok, all of which have become popular platforms for discovering and sharing cooking ideas. This new version takes the app’s web scraping capabilities even further than before, and I was curious to see how it fared.

Let’s check it out.

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The Latest from Comfort Zone, Magic Rays of Light, and MacStories Unwind

Enjoy the latest episodes from MacStories’ family of podcasts:

Comfort Zone

Matt is unable to defend himself as he’s on the lamb, Chris is exploring that Mac life, and Niléane has some snazzy new headphones. Then Chris edited with AI to pretty good effect and Niléane tried using an AI search engine to much less success.

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Magic Rays of Light

Sigmund and Devon highlight the return of Mythic Quest for its fourth season on Apple TV+ and share their ideas for how Apple can improve gaming on Apple TV this year.

MacStories Unwind

This week, Federico and I do some regional grocery shopping, Federico pursues pasta perfection, plus a documentary and podcast recommendation.

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Doing Research with NotebookLM→

Fascinating blog post by Vidit Bhargava (creator of the excellent LookUp dictionary app) about how he worked on his master thesis with the aid of Google’s NotebookLM.

I used NotebookLM throughout my thesis, not because I was interested in it generating content for me (I think AI generated text and images are sloppy and classless); but because it’s a genuinely great research organization tool that provides utility of drawing connections between discreet topics and helping me understand my own journey better.

Make sure to check out the examples of his interviews and research material as indexed by the service.

As I explained in an episode of AppStories a while back, and as John also expanded upon in the latest issue of the Monthly Log for Club members, we believe that assistive AI tools that leverage modern LLM advancements to help people work better (and less) are infinitely superior to whatever useless slop generative tools produce.

Google’s NotebookLM is, in my opinion, one of the most intriguing new tools in this field. For the past two months, I’ve been using it as a personal search assistant for the entire archive of 10 years of annual iOS reviews – that’s more than half a million words in total. Not only can NotebookLM search that entire library in seconds, but it does so with even the most random natural language queries about the most obscure details I’ve ever covered in my stories, such as “When was the copy and paste menu renamed to edit menu?” (It was iOS 16.). It’s becoming increasingly challenging for me, after all these years, to keep track of the growing list of iOS-related minutiae; from a personal productivity standpoint, NotebookLM has to be one of the most exciting new products I’ve tried in a while. (Alongside Shortwave for email.)

Just today, I discovered that my read-later tool of choice – Readwise Reader – offers a native integration to let you search highlights with NotebookLM. That’s another source that I’m definitely adding to NotebookLM, and I’m thinking of how I could replicate the same Readwise Reader setup (highlights are appended to a single Google Doc) with Zapier and RSS feeds. Wouldn’t it be fun, for instance, if I could search the entire archive of AppStories show notes in NotebookLM, or if I could turn starred items from Feedbin into a standalone notebook as well?

I’m probably going to have to sign up for NotebookLM Plus when it launches for non-business accounts, which, according to Google, should happen in early 2025.

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Apple Reports Q1 2025 Financial Results

Apple's Anhui, China store. Source: Apple.

Apple’s Anhui, China store. Source: Apple.

Last quarter, Apple reported revenue of $94.9 billion, which was a 6% year-over-year gain.

Today, first-quarter 2025 earnings are out and Apple reported record revenue of $124.3 billion, a 4% year-over-year gain. The diluted earnings per share was $2.40 a 10% year-over-year gain.

Tim Cook had this to say:

Today Apple is reporting our best quarter ever, with revenue of $124.3 billion, up 4 percent from a year ago. We were thrilled to bring customers our best-ever lineup of products and services during the holiday season. Through the power of Apple silicon, we’re unlocking new possibilities for our users with Apple Intelligence, which makes apps and experiences even better and more personal. And we’re excited that Apple Intelligence will be available in even more languages this April.

Going into today’s earnings call, Apple’s stock was downgraded by multiple analysts. Factors cited in the downgrades included weak sales in China, an expectation that Apple wouldn’t meet earnings expectations, and the the lack of any boost in iPhone sales from Apple Intelligence.

It’s possible that some of the most powerful Apple Intelligence features that have yet to debut will drive future sales of iPhones and other devices even further than last quarter. That’s not a bet I’d necessarily take, but irrespective of hardware sale accelleration, the volatility among the companies behind the leading artificial intelligence models may insure to Apple’s benefit as investors move their investments into stocks that are perceived as safer.

The Latest from AppStories and NPC: Next Portable Console

Enjoy the latest episodes from MacStories’ family of podcasts:

AppStories

This week, for episode 420 Federico and John are joined by Matt Birchler, co-host of Comfort Zone and many other projects to talk about web apps, email, AI, and more.

On AppStories+, Matt, John, and Federico confess their tech secrets.

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NPC: Next Portable Console

It’s a packed episode with a post Switch 2 reveal vibe check and more on iPhone game controller innovation, plus John’s early impressions of the Ayn Odin2 Portal, Brendon’s review of the Miyoo Flip, and Federico’s long 2DS/3DS emulation journey.

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