Posts tagged with "apple"

Apple Announces CFO Transition→

Apple's Luca Maestri. Source: Apple.

Apple’s Luca Maestri. Source: Apple.

Apple has announced that CFO Luca Maestri will leave that position effective on January 1, 2025, but continue at Apple to lead Corporate Services. Maestri will be replaced by Kevan Parekh, Apple’s Vice President of Financial Planning and Analysis, who has been at Apple for 11 years. Maestri has been Apple’s CFO for a decade.

In a press release issued by Apple, Tim Cook had this to say about Maestri and Parekh:

Luca has been an extraordinary partner in managing Apple for the long term. He has been instrumental in improving and driving the company’s financial performance, engaging with shareholders, and instilling financial discipline across every part of Apple. We’re fortunate that we will continue to benefit from the leadership and insight that have been the hallmark of his tenure at the company.

During his time as CFO, Maestri enabled essential investments and practiced robust financial discipline, which together helped the company more than double its revenue, with services revenue growing more than five times.

More details on Apple’s CFO transition are available in its press release.

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The Slow Decline of the Apple “Cult”→

The headline may be a little provocative, but this article by Matt Birchler encapsulates a lot of the feelings I shared on the latest episode of Connected following Apple’s decisions regarding the Patreon iOS app.

Part of this is that Apple is no longer the underdog, they’re the biggest fish in the sea. It’s simply not as fun to root for the most successful consumer company of all time than to root for the upstart that’s trying to disrupt the big guys.

But another part is that despite achieving massive success, Apple continues to make decisions that put it at odds with the community that used to tirelessly advocate for them. They antagonize developers by demanding up to one third of their revenue and block them from doing business the way they want. They make an ad (inadvertently or not) celebrating the destruction of every creative tool that isn’t sold by Apple. They antagonize regulators by exerting their power in ways that impact the entire market. They use a supposedly neutral notarization process to block apps from shipping on alternate app stores in the EU. Most recently they demand 30% of creators’ revenue on Patreon. No single action makes them the bad guy, but put together, they certainly aren’t acting like a company that is trying to make their enthusiast fans happy. In fact, they’re testing them to see how much they can get away with.

And:

And to be super clear, I think the vast majority of folks at Apple are amazing people doing amazing work, especially those in product, design, and development. There’s a reason that I use their products and there’s a reason I care enough to even comment on all this in the first place. The problems all stem from the business end of the company and I don’t know how to convince them that reputation matters. How do we convince them that they need the rebel spark like they used to have? How do we convince them there are more ways to increase their profits than by going after the paltry earnings of creators on Patreon?

It’s a pretty dark place to be when Apple’s biggest, long time fans are hoping that the US government will step in to stop them from doing multiple things that they’re doing today.

I couldn’t have said it better myself. On the latest Connected, I argued that it almost feels like there are two Apples within Apple: the company that designs the hardware products and operating systems I still love using, which I find superior to most alternatives on the market today; and there’s the business entity, which is antagonizing developers, creators, governments, and, in doing so, alienating customers who have been supporting them for years.

I don’t know how to reconcile the two, and I don’t think I’m alone in feeling this way lately.

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Apple’s May 2024 Let Loose Event: All The Small Things

Apple’s presentation moved fast yesterday, and since the event concluded, more details have emerged about everything announced. We’ve been combing Apple’s product pages, social media, and other sources to learn more about everything announced, which we’ve collected below:

  • Chance Miller of 9to5Mac, reporting based on a memo sent to Apple Store employees that Apple will no longer include stickers in the boxes with the iPads introduced yesterday. Instead, retail stores will have a small number of stickers on hand for customers who ask for them.
  • One of the first things I noticed in yesterday’s video presentation was that Tim Cook’s shoes were different somehow. The detail wasn’t enough to identify them from the streamed video, but it turns out that they were Nike Air Max 1 ‘86’s that were ‘Made on iPad,’ which was embroidered on the tongue of the shoes. Apple has published a Reel on Instagram showing the shoes sketched on an iPad.
  • MacRumors reports that the new iPad Pros support lower refresh rates but not the iPhone Pro’s always-on feature. Nonetheless, the lower refresh rate support should help the iPad Pros extend battery life depending on how the iPad is used.
  • As I first learned from MKBHD’s iPad Pro first impressions video, the new Magic Keyboard for iPad Pro includes a 60W USB-C charging port, which is a significant increase from the previous model.
  • As Dan Moren explained on Six Colors, Apple appears to be binning the M4 chips in the new iPad Pro models with the 1TB and 2TB storage tiers sporting an additional performance core.
  • The Verge reported that the new iPads have eliminated physical SIM cards in favor of eSIMs, which is likely a space-saving measure.

You can follow all of our May 2024 Apple event coverage through our May 2024 Apple event hub or subscribe to the dedicated May 2024 Apple event RSS feed.

US Department of Justice and States Sue Apple Under Federal and State Antitrust Laws

The US Department of Justice and 16 states have sued Apple for antitrust violations in an 88-page complaint filed in New Jersey federal court. At the time of publication, the DOJ’s press release, which has been shared with some media outlets, has not been published on the DOJ website, although I expect it will be before long. In response, Apple says:

At Apple, we innovate every day to make technology people love—designing products that work seamlessly together, protect people’s privacy and security, and create a magical experience for our users. This lawsuit threatens who we are and the principles that set Apple products apart in fiercely competitive markets. If successful, it would hinder our ability to create the kind of technology people expect from Apple—where hardware, software, and services intersect. It would also set a dangerous precedent, empowering government to take a heavy hand in designing people’s technology. We believe this lawsuit is wrong on the facts and the law, and we will vigorously defend against it.

We’ll have a more detailed breakdown of the plaintiffs’ allegations against Apple soon, but the allegations are broad, claiming that:

  • Apple has monopolized or attempted to monopolize the smartphone market under the federal Sherman Act;
  • Apple has monopolized or attempted to monopolize the performance smartphone market under the federal Sherman Act and Wisconsin and New Jersey antitrust laws

(emphasis added).

The DOJ and states argue that Apple’s alleged anticompetitive behavior extends beyond its effect on users and developers to touch a wide swath of the economy:

Critically, Apple’s anticompetitive conduct not only limits competition in the smartphone market, but also reverberates through the industries that are affected by these restrictions, including financial services, fitness, gaming, social media, news media, entertainment, and more. Unless Apple’s anticompetitive and exclusionary conduct is stopped, it will likely extend and entrench its iPhone monopoly to other markets and parts of the economy. For example, Apple is rapidly expanding its influence and growing its power in the automotive, content creation and entertainment, and financial services industries–and often by doing so in exclusionary ways that further reinforce and deepen the competitive moat around the iPhone.

The DOJ and states seek a number of different remedies, including:

a. preventing Apple from using its control of app distribution to undermine cross-platform technologies such as super apps and cloud streaming apps, among others;

b. preventing Apple from using private APIs to undermine cross- platform technologies like messaging, smartwatches, and digital wallets, among others; and

c. preventing Apple from using the terms and conditions of its contracts with developers, accessory makers, consumers, or others to obtain, maintain, extend, or entrench a monopoly.

There’s a lot to digest in the complaint, which you can read for yourself here. I highly recommend reading at least the introduction to get a better sense of what Apple is being accused of. Keep in mind that this is just one side of the story, but Apple will tell its side in more detail soon enough. And, of course, I will be back soon with a more detailed look at what this lawsuit is all about and what’s at stake.

Apple Has Built a New Home for ‘Manuals, Specs, and Downloads’→

Apple has consolidated documentation for its products, including manuals, technical specifications, and downloads on a new webpage that was first discovered by the Japanese-language website Mac Otakara and reported on this morning by MacRumors.

Most of what you’ll find on Apple’s new page was previously published elsewhere, but the new structure of the page is an improvement. It’s simple to drill down by product category to find information on the device for which you need information or use the prominent search field below the product icons. As you may spot from the screenshot above, I’ve not only bookmarked the site, I’ve also addd it to my Safari Favorites bar.

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Six Colors’ ‘Apple in 2023’ Report Card

For the past nine years, Six Colors’ Jason Snell has put together an ‘Apple report card’ – a survey to assess the current state of Apple “as seen through the eyes of writers, editors, developers, podcasters, and other people who spend an awful lot of time thinking about Apple”.

The 2023 edition of the Six Colors Apple Report Card has just been published, and you can find an excellent summary of all the submitted comments along with charts featuring average scores for different categories here.

I’m happy that Jason invited me again to share some thoughts and comments on what Apple did in 2023. As you’ll see from my comments, I was very disappointed with the iPad – there was literally no new hardware last year and only minor changes in software – and more intrigued by what’s happening in macOS land. This, I think, will be a recurring theme on MacStories in 2024: as I move my workflow to the Vision Pro with the Mac as an accessory to it, I expect I’ll be using macOS a lot more as a result. In 2023, I was also very impressed with iPhone hardware, somewhat annoyed with the lack of changes to the AirPods line, and surprised by the updates in tvOS 17.

I’ve prepared the full text of my answers to the Six Colors report card, which you can find below.

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It’s Time for Apple to Get Weird→

Speaking of weird things: I’m on the record with saying that I’d love to see Apple get weird with some of their products, so obviously this story by Jason Snell at Macworld resonated with me:

While I admire the great care Apple takes before it brings a product to market, I do sometimes think that the company is missing out on some potentially great products because they’re not willing to get weird and risk failure. Consider the original MacBook Air, which was deeply weird but led to a second-generation model that became the template for Apple’s laptop design for the next decade!

The technology already exists today for Apple to create some wild stuff, the likes of which we’ve never seen from them. The Vision Pro has broken the seal. Let’s get weird, Apple.

As a longtime proponent of Weird in my computing life (I mean), I love that Apple released the Vision Pro in its current form: it’s a weird product with tons of rough edges and I want to make it my main computer. But, like Jason suggests, there are so many other product categories where I’d like to see Apple try and make something weird and wonderful. I have some experience with Android foldables, including some recent ones, and while I like the form factor a lot, I can’t help but think how glorious an Apple device that unfolded to become a larger tablet could be.

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Six Colors’ ‘Apple in 2022’ Report Card

For the past eight years, Six Colors’ Jason Snell has put together an ‘Apple report card’ – a survey that aims to assess the current state of Apple “as seen through the eyes of writers, editors, developers, podcasters, and other people who spend an awful lot of time thinking about Apple”.

The 2022 version of the Six Colors Apple Report Card was published yesterday, and you can find an excellent summary of all the submitted comments along with charts featuring average scores for different categories here.

Once again, I’m happy Jason invited me to share some thoughts and comments on what Apple did in 2022. MacStories readers know that last year didn’t exactly go as planned. While iOS 16 delivered a meaningful update to the Lock Screen for people who care about customization and the iPhone 14 Pro came with substantial improvements to the display and camera tech, the iPad story was disappointing and confusing. This is reflected in my answers to Jason’s survey, and it’ll be a recurring topic on MacStories in 2023. At the same time, I was also impressed by Apple’s performance on services, concerned by the evolution of the Shortcuts app, and cautious about the company’s newfound approach to HomeKit.

I’ve prepared the full text of my answers to the Six Colors report card, which you can find below. I recommend reading the whole thing on Six Colors to get the broader context of all the participants in the survey.

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Apple Celebrates Black History Month with a New Black Unity Collection and More

Source: Apple.

Source: Apple.

To celebrate Black History Month, Apple has released a new Black Unity Collection. The collection includes an iPhone wallpaper, an Apple Watch face, and a Sports Loop band.

According to Apple, the special-edition Apple Watch Black Unity Sport Loop “features the word “Unity” woven abstractly into the band using red, green, and black yarns that pay homage to the Pan-African flag, while a unique layering of yarns lends a sense of three-dimensionality to the letters.” Both the iPhone wallpaper and watch face combine geometric shapes in green, black, red, and yellow. On the watch face, the numbers on the face change as the minutes pass, using parts of other numbers.

Apple is also marking Black History Month across many of its services, including the App Store, Apple Music, the TV app, Fitness+, News, Podcasts, Books, and Maps. Among the offerings will be Apple Maps Guides by the Smithsonian, curated TV and film collections by Dr. Jelani Cobb, apps and games, special playlists on Apple Music, and podcast spotlights.

Apple also announced that it:

is supporting Art Gallery of New South Wales (Sydney), Ghetto Film School (New York, Los Angeles, London), Music Forward (Los Angeles), Shout Mouse Press (Washington, D.C.), and The National Museum of African American Music (Nashville, Tennessee). Apple’s support for these organizations is a continuation of REJI grants over the past two years that helped organizations committed to providing economic, educational, and creative opportunities in communities of color.

The Apple Watch Black Unity Sport Loop is available to order online today and will be in stores on January 24th for $49. The Unity 2023 watch face and iPhone will be available next week, presumably alongside OS updates.