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Posts tagged with "apple"

The Great Apple Lull→

But where Apple has disappointed recently is in novelty, or surprise. Perhaps this is unfair, but it’s real. Apple became the company that delivered “new”.  People got used to hearing about new stuff all the time — iPod nanos, iPhones, MacBook Airs, iPads — and now it seems like it’s been a while. The more people got, the more they wanted. And then you have to work even faster.

What really happened? Steve Jobs spoiled us with two mind-altering substances in quick succession — the iPhone and iPad. Meanwhile, the majority of people who have ever owned Apple products likely bought their first (and second…) during this period. So all of a sudden, a bunch of people who didn’t really pay attention to Apple before — people who never had to boot up a Performa with Extensions off, or upgrade RAM in a Power Mac 8500 — are now expecting some crazy new toy to appear every few years, whether it’s realistic or not.

This is certainly an honest perspective by Dan Frommer. Being the “Apple guy” among my friends, I get regular questions about “what’s really next for Apple” or “when is the watch coming out”. There is a natural tendency for humans to want “new” – imagine by customers who got the iPhone and iPad in the past five years alone.

The software and products Apple released this year are great, but many of them (game controller API, Touch ID, and even iOS 7 itself) seem to suggest Apple is laying the foundation for interesting new things to come.

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Apple Q4 2013 Results: $37.5 Billion Revenue, 33.8 Million iPhones, 14.1 Million iPads Sold

Apple has published their Q4 2013 financial results for the quarter that ended on September 28, 2013. The company posted revenue of $37.5 billion. The company sold 14.1 million iPads, 33.8 million iPhones, and 4.6 million Macs, earning a quarterly net profit of $7.5 billion.

We’re pleased to report a strong finish to an amazing year with record fourth quarter revenue, including sales of almost 34 million iPhones,” said Tim Cook, Apple’s CEO. “We’re excited to go into the holidays with our new iPhone 5c and iPhone 5s, iOS 7, the new iPad mini with Retina Display and the incredibly thin and light iPad Air, new MacBook Pros, the radical new Mac Pro, OS X Mavericks and the next generation iWork and iLife apps for OS X and iOS.

For Q1 2014, Apple is providing guidance of revenue between $55 billion and $58 billion. Read more

Apple To Live Stream October 22 Media Event→

As first noted by MacRumors, Apple will offer a live video stream of today’s media event. As they have done in the past (notably, for the same Fall event last year) a dedicated “Apple Events” channel has returned for Apple TV users, showing a placeholder for the stream that will go live later today at 10 AM PDT.

If past events are of any indication, Apple should also enable a browser stream at this link; right now, the page isn’t available.

Today’s event, rumored to be focused on iPads, new Macs, and OS X Mavericks, will begin at 10 AM in San Francisco, at the Yerba Buena Center for the Arts. Check your time zone below, and stay tuned for our coverage through @MacStoriesNet and our October 22 hub.

Time Zones

13:00 — New York, New York
10:00 — San Francisco, California
04:00 — Sydney, Australia (Oct. 23)
02:00 — Tokyo, Japan (Oct. 23)
01:00 — Shanghai, China (Oct. 23)
22:30 — New Delhi, India
21:00 — Moscow, Russia
19:00 — Rome, Italy
18:00 — London, England

Update 9 AM EDT: As expected, Apple has also launched a webpage to stream today’s event in a web browser. The page is available here.

Live Streaming video requires Safari 4 or later on OS X v10.6 or later; Safari on iOS 4.2 or later. Streaming via Apple TV requires second- or third-generation Apple TV with software 5.0.2 or later.

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Photos Of Apple’s Decorations At Yerba Buena For October 22 Event

Every year, we try to post photos of Apple’s decorations at Moscone West and the Yerba Buena Center for the Arts for WWDC and other media events. We won’t lie – besides the interest that photos generate among our readers, we like to keep our own archive of past decorations that has been going for a few years now.

We’re a bit late this time, but we didn’t want to miss this year’s photographic archive for MacStories. So thanks to longtime friend and reader Nicola Zaghen, we have collected some high-quality photos of Apple’s decorations at Yerba Buena and embedded them below. As you can see, the decorations match Apple’s invitation graphic for the October 22 event, which carried the “We still have a lot to cover” tagline.

Make sure to click the photos to view them at full size, and thanks again to Nicola for sending them to us. Read more

Apple’s New iPhone 5s Commercial

Aired last night and then posted on Apple’s website and official YouTube channel, “Metal Mastered” is the company’s latest commercial for the iPhone 5s that follows “Plastic Perfected” for the iPhone 5c and a 5s promo video released last month after the device’s announcement.

The commercial focuses on the iPhone 5s’ gold color option and Touch ID with Goldfrapp’s “Ooh La La” playing in the background. The song’s lyrics are timed with the appearance of Touch ID on video, and the commercial prominently features the 5s’ dual-LED flash system as well as iOS 7.

We have embedded the commercial below.

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Burberry CEO Angela Ahrendts to Join Apple as Senior Vice President of Retail and Online Stores→

Late last night, Apple announced that Burberry CEO Angela Ahrendts will join Apple in the spring of 2014 in the newly created position of Senior Vice President of Retail and Online Stores. The position of SVP of Retail was vacant since John Browett’s departure from the company last year.

I am thrilled that Angela will be joining our team,” said Cook. “She shares our values and our focus on innovation, and she places the same strong emphasis as we do on the customer experience. She has shown herself to be an extraordinary leader throughout her career and has a proven track record.

As noted by Macworld’s Jason Snell, the hire won’t likely come cheap for Apple:

Last year she was the highest paid CEO on the London Stock Exchange’s FTSE 100, with total pay of roughly $27 million. (That included stock options; her current Burberry salary is reportedly just under $11 million.) But Apple’s retail presence is amazingly lucrative and clearly needs to remain a focus for the company.

Below, a video of Ahrendts discussing her past eight years at Burberry with Chairman Sir John Peace and future CEO Christopher Bailey.

And last, a video of Ahrendts discussing “Human Energy” at her TEDxHollywood talk from April 2013.

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Scale Model of Apple’s New Spaceship Campus→

The concept of the building,” Oppenheimer said, “is collaboration and fluidity. It’ll provide a very open-spaced system, so that at one point in the day you may be in offices on one side of the circle and find yourself on the other side later that day.

Mercury News got an exclusive sneak peek at a scale model of Apple’s new “spaceship” campus, which goes before the Cupertino City Council Tuesday for an initial vote. The photos provide some context to Apple’s impressive proposal – not just for the spaceship-shaped building, but for the entire ecosystem that Apple plans to grow around it.

Check out the full gallery here, and a video of the model on YouTube.

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By The End, He Was Drunk→

There was less they could do to make sure the phone calls Jobs planned to make from the stage went through. Grignon and his team could only ensure a good signal, and then pray. They had AT&T, the iPhone’s wireless carrier, bring in a portable cell tower, so they knew reception would be strong. Then, with Jobs’s approval, they preprogrammed the phone’s display to always show five bars of signal strength regardless of its true strength. The chances of the radio’s crashing during the few minutes that Jobs would use it to make a call were small, but the chances of its crashing at some point during the 90-minute presentation were high. “If the radio crashed and restarted, as we suspected it might, we didn’t want people in the audience to see that,” Grignon says. “So we just hard-coded it to always show five bars.”

There are many good stories about the creation of the iPhone, but Fred Vogelstein’s article for The New York Times is something else. Vogelstein, who is working on a book to be released in November, talked to various former Apple engineers such as Andy Grignon and Tony Fadell and assembled a fantastic collection of anecdotes, memories, and details of Steve Jobs’ legendary iPhone keynote at Macworld 2007.

If you read one thing today, make it this one. Personally, I found it more entertaining (and possibly accurate) than several sections of Walter Isaacson’s book. Make sure to read what happened to Forstall’s chief of staff.

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Apple Announces iOS 7 Tech Talks→

Following the release of iOS 7, Apple has announced new iOS Tech Talks. Taking place in 6 cities around the world, third-party developers will be able to get guidance from Apple engineers about creating software for iOS 7 in what are, essentially, “mini WWDCs” that last one day.

Get in-depth guidance about developing for iOS 7, learn practical coding tips and tricks, and obtain valuable one-on-one programming and design assistance in our lab. Choose which day is best for you — app developer day or game developer day. Apply now.

When WWDC 2013 sold out earlier this year in less than two minutes, Apple said that Tech Talks would be coming back. Notably, this year Apple is holding separate events for app and game developers (which is nicely in line with the company’s recent increased separation of apps and games on the App Store):

There will be two events per city, one devoted to app developers and the other focusing on game developers. You’ll choose to attend either the app developer day or the game developer day. You may only apply for one day at the iOS 7 Tech Talks.

The last time Apple “hit the road” was in late 2011 with the Tech Talk World Tour after the release of iOS 5. This time, Apple will hold Tech Talks in 6 cities instead of 9, and details are available here.

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