Posts tagged with "commercial"

Newsday’s New iPad Ad Doesn’t Really Impress

This is what happens when Apple legal forces you to take a genius commercial down and release a more “normal” one. In case you missed Newsday’s story, they once released a clever commercial in which a man killed a fly using an iPad instead of a regular newspaper. The iPad, of course, was shattered.

That ad was aimed at proving that tablets are anything like old media, and you shouldn’t think of them in that way. Like I said, a clever advertisement that went viral. But Apple didn’t like and Newsday was forced to take the ad down (copies can still be found on Youtube, though).

Now Newsday is coming back with a new ad, but it doesn’t really impress much. There are some trippy animations here and there, as RazorianFly also notices, but the style and cleverness of the first attempt is far, far away.

This is exactly what happens when Apple legal messes up with your stuff. We’ve embedded the old ad below. Read more

More European FaceTime Commercials

Last night we reported that some major Italian TV channels started airing the first iPhone 4 commercials, all of them focused on FaceTime. It turns out that the commercials are the same across all Europe, UK and Spain included. Check out the videos here if you missed them last night.

3Italia has posted two new ads on their official Youtube channel, and I have to say they’re a lot better than the first two. They’re emotional, human, simple and effective. We’ve embedded them after the break.

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About Time: Italian FaceTime Commercials

A few hours ago some major Italian TV channels started airing the first, official FaceTime commercials for the iPhone 4. Smart move from Apple: Sunday is football’s day in Italy, and Apple picked sport-based channels like Sky to air the commercials. Even though the iPhone 4 came out in late July and they could have aired the ads before, this is a clever day choice.

As for the videos, it’s the same background music of the US commercial, but the subjects are different. Check them out after the break, we like them. Hat tip to iSpazio for finding the videos on Youtube.

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Apple Launches New iPad Commercial - “iPad is…”

Apple has just launched a new iPad TV commercial, featuring some 3rd party apps like Flipboard and Fruit Ninja HD and even Twitter.com while being used from the iPad.

The new commercial “iPad is” is all focused on contextual experiences based on the different purposes of the device. I think it’s very well done as it carries the message that, thanks to the App Store and Web, the iPad can do anything.

Check it out after the break.

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Lady Gaga at Infinite Loop - iPhone 4 Commercial Coming?

Apparently, Lady Gaga just dropped in Cupertino and visited Apple’s campus at Infinite Loop. Not that big of a news, but remember? Back in May, when we didn’t even have a name for the iPhone 4 (we kept calling it “4G” - some people still do), 9to5mac reported of a deal between Apple and the pop singer about a commercial for the new device.

Back then, Gaga’s label Polydor said “no comment”. Sure, many artists visited Apple’s campus (Maroon 5 performed, too) - we just thought that, considering the previous speculations, this might mean something.

We’ll see.

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