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Posts tagged with "developers"

The iOS 7 Summer

When I launched MacStories in April 2009 I wanted to focus on – as the name implies – Mac apps and the stories of the people who made them and used them. In the summer of 2009, I bought my first iPhone[1], the 3GS. As I started buying iPhone apps[2] and increasingly using the iPhone as a work device, my focus quickly shifted from “a Mac-only site” to “a Mac and iPhone site” for news, reviews, and opinion.

This summer represents the biggest change for my work since July 2009: in just a few months, I’ll be writing articles about iPhone and iPad apps that are based on an operating system that’s radically different from the one that I got to know four years ago, when I bought a 3GS at my local 3 Store and demoed Copy & Paste to my friends. Read more

The Power of Apps

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Amidst talk of inconsistent gradients in the first beta of iOS 7 and Jony Ive’s taste for neon colors, Apple would like to remind us how the world is being changed by technology. Specifically, how real people – actual human beings, not faceless corporations – can make an impact and change someone else’s life with apps.

In a 10-minute video uploaded earlier today on their YouTube channel, Apple has essentially produced a follow-up to last year’s developer video. This year, Apple has decided to showcase apps that are enabling people with prosthetic feet to control their movements from an iPhone; that allow doctors in Africa to instantly diagnose symptoms on people who have never seen hospitals or received proper healthcare; apps that allow a parent to listen to his kid, who was never able to speak. And in the process, Apple focuses on the other side of the coin – the people who make apps. Read more

How to Know When Apple Finally Gets iCloud Right→

Gus Mueller:

But how are we going to know Apple has finally fixed iCloud syncing for developers and is really serious this time? And I’m not just talking about Core Data syncing, I’m also talking about the APIs developers are given to push document data back and forth. The broken stuff, the things developers laugh at Apple about and have given up on.

Here’s my short and inconclusive list of things that will let us know iCloud might be ready for real world developer use.

Gus has been trying to work with iCloud for VoodooPad since 2011. Some of the features he proposes have been requested by developers for over a year now.

I don’t think that “the Dropbox way” is a panacea for Apple’s syncing woes with third-party apps, but I do believe developers should get new tools, improvements, and fixes for iCloud.

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Goalie for HockeyApp→

Goalie is a $9.99 app that developers can use to manage their HockeyApp accounts on the iPhone.

I’m not a developer, but I use HockeyApp on a daily basis to install betas of apps I’m trying, and I know how the service works. So I asked for a test account, and played around with Goalie. The feature set is solid: you can view all your apps, get stats on versions (such as installs and crashes), view crash groups and full crash logs, manage team members, and even access the feedback area where you can delete or reply to threads. If you’ve been looking for a way to manage HockeyApp on the go, I think Goalie deserves a look. Make sure to check out the app’s website for screenshots and details.

Goalie is $9.99 on the App Store.

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End WWDC→

The whole point of the conference needs to be rethought, and the goals addressed from scratch using new approaches. As the greatest challenge for WWDC is in scaling to meet demand, I think it’s obvious that the rethought WWDC should be considered in terms of digital solutions. Call it WWDC if you like, but it needs to take place 365 days a year instead of 4. It needs to serve 300,000 developers, not 5,000. And it needs to take place online, not within the cramped confines of a small convention center in San Francisco.

Daniel Jalkut says that it’s time for something better than WWDC. The entire post is worth a read.

Personally, I think it’d be interesting to see an expansion of the Tech Talk World Tour that Apple did in late 2011. But even in that case, venues were limited, and I imagine traveling around the world put a lot of stress on Apple engineers. Having Apple staff at smaller, independent conferences could help, but those would need to be several conferences each year, otherwise the same issues would arise.

I agree with Daniel. Maybe, with hundreds of thousands of developers, the solution that makes the most sense is a digital one.

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Apple Restricting Special Characters In App Descriptions→

Mikey Campbell:

As seen in the image above, Apple is no longer allowing developers to submit app description edits with the unique character sets, which in this case includes a checkmark, explosion, “no symbol” and a speech bubble. It is thought that others are included in the new restrictions, but that has yet to be verified.

It appears that Apple has also started restricting usage of glyphs that aren’t necessarily emoji.

I would welcome a change to text-only release notes. While emoji and other characters can add a bit of fun and personality to otherwise boring release notes, some developers were overusing them.

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The Cost of Launching a Mobile Game→

Edge:

This is in no way atypical for some of the more successful game developers, and all of that is done in hopes that the new games get featured on a variety of app stores, causing that oh-so-important spike in early sales.

The post refers to Jessica Lessin’s article on The Wall Street Journal about the launch of ZeptoLab’s latest game:

Overall, ZeptoLab says it will spend around $1 million launching “Cut the Rope: Time Travel,” which traces the adventures of the green monster Om Nom as he meets versions of himself in time periods like the Renaissance and the Middle Ages. On top of that sum, which includes the costs of animation, the company is counting on some free help by promoting the game inside its other titles.

After nearly five years, the App Store is a huge market and game developers are throwing big money at it. In ZeptoLab’s case, add the fact that the game has also launched on Android – it doesn’t always happen, though – and you understand why large companies are capitalizing on the installed base of mobile devices.

There’s another side of the coin: indie developers with great ideas but limited budgets. Take this Polygon article about Ridiculous Fishing as an example:

We did everything…I literally didn’t sleep for three days before the launch, just working and making sure that every reviewer and every website and every person that I could send the game to had the game.

Different games, different needs. Vlambeer doesn’t have the same resources of ZeptoLab and they opted for a different pricing scheme.

Smaller indie developers aren’t “less important” than established, popular game companies: because of the freedom that generally comes with independent creation, indie games tend to explore concepts and game mechanics that larger studios are more skeptical about. With the rise and consolidation of app stores and digital delivery platforms, indie games have become a fundamental piece of any device’s catalogue. Ask Sony. Ask Nintendo. Take a look at Kickstarter, with well-funded game and hardware projects.

On our end of the spectrum, I’d say that Apple is doing a good job overall. The App Store’s front page is skewed towards free-to-play games from large studios and publishers, but, on the flip side, Apple has featured indie titles numerous times in the past, and it also differentiates between “big name publishers” and smaller titles in their curated sections.

And yet, for a successful Ridiculous Fishing, there are hundreds of indie games with solid, original ideas that don’t get the recognition they’d deserve, either for a lack on the developer’s side (poor marketing skills is a common culprit) or an obvious inability to get noticed on the App Store. Other times it’s because the market is simply saturated, but, again, indie games tend to innovate and explore new ideas.

There’s a variety of improvements Apple itself could consider to help indie game (and app) developers, many of which I elaborated upon last year. Let developers offer videos alongside screenshots for those game/experiences that are hard to grasp in a couple of images; give more prominence to human curation and weekly sections; protect game makers against scams and rip-offs that are still far too present on the App Store.

Launching mobile games is expensive, especially for large companies. I hope Apple will keep working on finding the right balance between “big name games” and indie gems on the App Store.

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The Market for Paid iOS Apps→

Marco Arment:

I haven’t always used these particular apps to solve these problems, but it takes a lot to change my mind on one. If you make another RSS reader or Twitter client, there are certainly a lot of people who could use it, but you’ll need to compete with very mature, established apps. Competing in these categories isn’t about price: it’s about relevance and attention. If you can’t find enough customers here, it’s probably not because you’re charging $2.99 instead of $1.99 or $0 — it’s because your app isn’t convincing enough people that it’s worth using over the alternatives.

This is also the same problem I run into every time I’m sent new apps to review: is this going to be better than Tweetbot, Fantastical, or Drafts for my workflow? Should my readers know about this app even if I won’t use it every day? How do I balance the expectations of my readers, who want to know about new apps, with my personal opinions and workflow preferences?

I’ve thought deeply about this, and I concluded that, ultimately, my readers prefer honesty over quantity of mediocre app discoveries. When a new app comes around and it improves substantially on my workflow, they deserve to know about it. From my perspective, I have chosen to remain curious while having high standards for the apps I’m interested in.

From a developer’s standpoint, I agree with Marco’s article. The 2013 app market is fine if you have the right idea, executed well at the right time. In four years of writing this site – it was launched 9 months after the App Store – I’ve learnt this: people like new apps, but they expect a certain degree of quality and functionality from modern iOS apps.

Again, like Marco says, the bar is higher today. But it doesn’t mean developers can’t still raise it.

Today, the App Store has other problems.

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