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Posts tagged with "evernote"

Evernote 2.1 for Mac Brings Faster Search and Audio Notes

Evernote’s CEO Phil Libin said Apple users are the most valuable to the service, and you might remember the release of the Mac App Store version months ago more than doubled Evernote’s new userbase. For these reasons, it appears that Evernote is now seriously committed to delivering full-featured updates for the OS X and iOS clients – Evernote 2.1 for Mac, available today, brings several new functionalities and improvements to the popular “memory tool” including faster search, audio notes for free and premium users, as well as social sharing options for Twitter, Facebook, and email.

It’s no secret that Evernote for Mac used to become really slow with hundreds of rich notes in the database, constantly backed up to the app’s cloud for web, desktop and mobile access. The improved search functionality in version 2.1 makes sure looking through all your notes is a fast and reliable process – if you consider that several users keep thousands of notes into Evernote, you can understand how important it is for the company to implement a stable search algorithm that returns accurate results in seconds. For academics, students, and journalists who keep track of everything through Evernote, improved search is quite possibly the single biggest reason to update to 2.1. This update, however, doesn’t stop at search: the Evernote team also implemented a new sharing feature to send notes off to Twitter and Facebook, but you can share a note via email or copy the URL to the system’s clipboard, too. Our writer Graham Spencer – a huge Evernote fan – says he’s not sure how much the sharing aspect of Evernote will improve his workflow, but I’m pretty sure the option will be loved my millions of users anyway.

Last, Evernote 2.1 brings audio notes: whilst free users can record audio up to 25 MB per note, premium Evernote subscribers can create audio recordings up to 50 MB, which is roughly 4 hours of recoding time. The audio recording UI is nice, and all you have to do to activate it is hit the microphone button in the toolbar. You can create new audio notes or add new audio to existing files in your Evernote account.

Evernote 2.1 is propagating now through Software Update, or you can download it direct from the company’s website. The Mac App Store version (still reporting 2.0.5 as the latest update) will receive the 2.1 facelift “soon.”


Evernote’s Most Valuable Users Are On Apple Platforms

There has been some discussion in recent times about whether iOS users are more valuable to a company than Android users may be. Evernote CEO Phil Libin weighed into the debate yesterday and talked about how their revenue varied from platform to platform. Libin used three metrics in evaluating each platform; revenue, users gained and revenue per developer. In all three, iOS was the leading platform with nearly a third of all Evernote’s revenue coming from that platform. It’s where Evernote has gained a large chunk of its users and is perhaps one of the best success stories of the iOS app platform.

Evernote is also a big fan of its Mac users who generate more revenue growth than their Windows counterparts and also stick with the service for longer – although Windows still currently brings in 24% of revenue compared to the Mac’s 20%. Libin is unsure of why Apple users are more willing to pay for their service and additionally notes that the desktop should not be ignored, reflecting upon the fact it still brings in 44% of Evernote’s revenue.

In Libin’s speech at VentureBeat’s Mobile Summit he also noted that most users of his service don’t return after a short period of using the service, but those that do bring in a lot of revenue to Evernote. For example of the 31,334 users who registered in March 2008 only 11,000 remained three months later. In that month those users only brought in $700 to Evernote but by January of 2011 they ended up bringing in over $10,000. Libin attributes this to the fact that as users stick with the service they find it more valuable and end up subscribing for the premium features.

[Via VentureBeat]


What The Mac App Store Effect Looks Like

The Mac App Store is off to a great start. More than 1,000 apps already available, some of them ports of old and popular Mac applications, some of  them new ones specifically built and designed for the new Store. Some long-time Mac developers even decided to ditch their previous distribution systems and go Mac App Store-exclusive. More than 1 million downloads happened on the Mac App Store’s first day, and the first sales numbers show that the effect on the popularity of existing Mac apps has been incredible.

The developers of Alfred, an application launcher and Spotlight replacement for OS X, reported thousands of new downloads in the first 24 hours, while Evernote, a cross-platform “memory tool” and digital assistant, announced a 1800% increase of sign-ups through the Mac client, released for free in the Mac App Store. But a picture, as they say, is worth a thousand words, so here’s the Mac App Store effect visualized in a simple graph. Read more


Evernote 2.0 Out Of Beta, Now Available For Mac Users

A few weeks ago we reported that Evernote launched a 2.0 beta version for Mac users to test some of the major new features like Stacks and in-app notebook sharing. In spite of the fancy name, stacks are basically folders for your Evernote notebooks that reside in the (redesigned) left panel. Stacks, sadly, are exclusive to the desktop client and won’t show up in the web version of Evernote.

Evernote 2.0 is now out of beta and available for download on Evernote’s website, or through the app’s built-in software update tool. This 2.0 update is pretty huge and comes with a lot of features such as support for up to 250 notebooks, a new attachment button to attach a file to a note and linked notebooks.

You can read about the new features over at Evernote’s official blog.



From Apple’s Newton to Evernote

From Apple’s Newton to Evernote

The company was founded by Stepan Pachikov, who was kind of this brilliant mad scientist from Russia. He and his team were behind a lot of the pioneering work that went into the Apple Newton, fifteen years ago. The handwriting recognition engine was built by these guys. They had a company called ParaGraph, which Apple licensed.
So the original idea really started in the Newton days.

Evernote for iOS also got a nice update today with iOS 4.2 support, audio note improvements and printing.

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