Posts tagged with "google"



Google Introduces New Ad Formats for iPad Devs

In case you can’t wait for iAds to show up on the iPad and there’s no way you’re going to charge for your free app, Google has just launched new ad formats specifically targeted to iPad apps developers. (based in US and Canada)

Google explains in a blog post:

“The new iOS SDK supports ad serving in iPad apps using three of the most common online ad formats, instantly making it easier for developers to grow their businesses and for advertisers to expand their presence to the iPad.

Advertisers whose campaigns run on the Google Display Network and include text or image ads in the above sizes can now show ads within iPad applications – provided their campaigns are targeting mobile devices or specifically the iPad.”

Here’s my suggestion, though. If you really care about the look of your application, look elsewhere. Wait for iAds. Make it paid. Think about it.

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River of News: First Real Alternative to Reeder for iPad?

We can describe the history of RSS apps on the iPad in this way: before Reeder and after Reeder. I don’t want to sound like a fanboy (which if you want, I am) but seriously - there’s no better Google Reader client on the iPad than Silvio Rizzi’s Reeder. In case you missed our much-linked Reeder review in July, I wrote:

“Reeder provides a great Google Reader experience, and you’ll find yourself constantly coming back to the application to catch up with the news, share, fave stuff and save articles for later. Even when you have a queue of 200 items to be processed, it will be a real pleasure to check those items using Reeder.”

I stand by my statements. Reeder is one of the app I use most on my iPad, and the fact that it’s never gone away from the App Store charts since its release tell you something about Rizzi’s success.

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Slide Reader: A New Google Reader Experience for iPad

What’s to be considered when reviewing a RSS app for the iPad today? The interface design? The features? The Flipboard-killer factor? Or maybe just how much the app is indeed meant for the iPad?

My point is, many apps are just bigger versions of stuff we’ve already seen on the iPhone last year. Some of them are cool and sold well at launch, but they can’t really hope to revolutionize a crowded market such as that of reading news. Then there are a few of them, made by those who took risks, that change the way we make technology fit in our daily lives.

Let’s take a step backwards and think about the iPad as a new device. Is it still possible to create a new app to read news on it? That’s what the Slide Reader developers are trying to achieve.

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Times for iPad: Beautiful Visual Newsreader. Review and Giveaway.

Ever since I bought the iPad, I knew it was going to change the way I read news online. Be it the New York Times or MacStories, TechCrunch or The Huffington Post, the iPad and the developers who create new apps for this new device have changed the way we approach news. At least this is what we thought before Flipboard came out. Flipboard pushed the game to the next level, enabling users to create their own digital magazine starting from their Twitter and Facebook streams - something many had tried in the past but never quite nailed as much as McCue and his guys did.

Now we have choices: RSS readers, apps that start from RSS subscriptions to build something visually new, and Flipboard. In fact, we reviewed a lot of these “visual newsreaders” in the past.

Where does Times for iPad fit?

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The Google Search History Link Makes Life Awesome

As if Google didn’t need to know any more information about me based on my search queries and the links I click, I pretty give them free reign when it comes to recording the sites I visit. Yes, I’m an pretty avid Google history fan, and their latest enhancement to the Google Mobile page gives me quick access to the things I’ve looked at on the desktop from an iPhone. With a Google history link now available to those logged into their Google accounts, you’ll be able to get a quick reminder of the sites you visited and starred items with a nifty list view.

You’ll have to visit Google’s Mobile Blog for more information, but keep an eye out for the new feature if you’re always connected to the Googleplex.