The equipment supporting the iPhone 15 Pro Max used to film Apple’s Scary Fast event is extensive and clearly made for a final product that you couldn’t shoot on your own with just an iPhone. However, it’s still impressive to see such a small device at the center of such an elaborate and well-produced event. Originally leaked in a tweet, here’s the official version of the video:
Every year, one of the most anticipated iPhone hardware announcements is changes to its camera. This year, the iPhone Pro Max’s new telephoto lens was the center of attention. However, there were other notable tweaks to the camera hardware and software across the iPhone lineup, too. Plus, we got a hardware bonus in the form of the iPhone 15 Pro and Pro Max’s Action button, which can perform some interesting tricks. Now, with the new iPhones in the hands of people around the world, we’re starting to see what that hardware can do in practice, and I’ve got three examples I’d like to share.
Source: Lux.
The first is an update to the camera app Halide that does something incredibly clever. Built into version 2.13 of the app is a shortcut that can be tied to the Action button to open Halide with a single press. That’s something you can do with any app using an Open App action, but Halide goes a step further by offering in-app functionality if you tie the button to its app. In the app’s settings, you can choose to tie the Action button to any of the following options:
Do nothing
Lenses
Exposure Mode
Focus Mode
RAW
Resolution
Capture
After using the Action button to open the app, pressing the button again will perform whichever action you picked in its settings. For example, if you chose Lenses, the first press of the Action button from outside the app will open Halide, and subsequent presses will cycle through each of the available camera lenses. I love this use of the Action button and hope other developers do the same, adding contextual actions to more apps.
With iPhone 15 Pro Max’s default 24 megapixel resolution, added ‘lenses’ under the main camera lens, automatic depth capture for portraits, and that 5× lens, this release might not blow away on a spec sheet, but is massive for everyone who uses an iPhone to take photos.
There’s a lot of ground to cover between the hardware and processing changes happening behind the scenes. Plus, de With is an excellent photographer whose shots do a fantastic job illustrating what is possible with the iPhone 15 Pro Max. So be sure to check out the full review.
Finally, the iPhone’s camera takes amazing video, too. This year saw the introduction of Log encoding for Pro Res 4K footage. That opens up a wider range of editing control using apps like Final Cut Pro, which Joey Helms used to create this amazing video of Chicago:
I’ve had my iPhone 15 Pro Max for just four days, and already, I’m enjoying taking photos as I walk around my neighborhood and playing with features like adding Portrait mode after the fact to images like the one below.
Before (left) and after (right) applying Portrait mode.
The result is a lot more creative freedom that’s more accessible than ever, not only because your iPhone is usually in your pocket but because the tools Apple has created for taking great photos and videos are so easy to use.
I got my iPhone 15 Pro Max last week, and I’m loving the possibilities opened by the Action button combined with the Shortcuts app. But as I was playing around with different ideas for the Action button, I had a thought:
Wouldn’t it be great if instead of just one shortcut, I could toggle between two shortcuts with the same Action button press? That’s exactly what my new MultiButton shortcut does.
With MultiButton, you’ll be able to assign two separate shortcuts to the Action button. Unlike other solutions you may have seen that always make you pick shortcuts from a menu, MultiButton automatically cycles between two shortcuts if you press the Action button multiple times in rapid succession. You don’t need to pick shortcuts from a list; just press the Action button and MultiButton will take care of everything.
Toggling between two shortcuts with MultiButton.Replay
Allow me to explain how MultiButton works and how you can configure it for your Action button. In the process, I’ll also share some new shortcut ideas that you can start using today on your iPhone 15 Pro.
Apple covered a lot of ground today, and since the event concluded, more details have emerged about everything announced. We’ve been combing Apple’s product pages, social media, and other sources to learn more about the new iPhones, Apple Watches, and services, which we’ve collected below:
The new AirPods Pro (2nd generation) include a USB-C port for charging and can be charged by connecting the earbuds directly to an iPhone with a USB-C port
The AirPods Pro case is now IP54-rated for added dust protection.
The AirPods Pro update supports Lossless Audio at low latency for use with the Apple Vision Pro.
Today, Apple introduced four new iPhone models: the iPhone 15, the iPhone 15 Plus, the iPhone 15 Pro, and the iPhone 15 Pro Max. The new iPhones pack a wide array of new features to cover, so let’s dig in.
iPhone 15 and 15 Plus
Source: Apple.
As in the past, the iPhone 15 and 15 Plus come in a greater array of colors than the iPhone 15 Pro or 15 Pro Max, with pink, yellow, green, blue, and black options this year. The design on the new iPhone 15 and 15 Plus is similar to last year’s models but with a new contoured edge and a glass back that embeds the iPhones’ color throughout the glass that’s etched for a matte finish.