A new company focused on creating ‘a new breed of digital books’, Push Pop Press today unveiled their teaser site, beautifully minimal in its design and purely hinting at what is to come. However John Gruber over at Daring Fireball wrote up a fairly lengthy post about Push Pop Press and a demo he had been given last week, praising it and giving some fairly detailed insights into what is to come from the company.
The teaser site offers up a description of the mission of Push Pop Press;
Our team is bringing together great content and beautiful software to create a new breed of digital books. Books that let you explore photos, videos, music, maps, and interactive graphics, all through a new physics-based multi-touch user interface.
The team over at Push Pop Press is undoubtedly one high caliber bunch of people, with Mike Matas, Kimon Tsinteris and Austin Sarner. Mike Matas, the designer and co-founder is most notably known for working on Delicious Library and his stint at Apple (which started the young age of 19) in helping design the original iOS. The other co-founder, Kimon Tsinteris is a software architect and worked with Matas at Apple on the Map app on iOS. Finally Austin Sarner is software engineer who may be familiar from his apps including AppZapper, Disco and Pennies.